Mike McShane is the Director of Digital Development in Original Programming at Bell Media. In this capacity, Mike focuses on three parts of Bell Media’s content business for strategic growth: bringing talent and creators from the digital and social-world into Bell Media’s TV development pipeline, mining these spaces for new and exciting IP, and seeking new platform partnerships to expand Bell Media’s digital footprint and grow its cultural relevance.

Previously, Mike has held roles within Bell Media including Director, Much Studios and Director of Marketing for Bell Media’s Entertainment Specialty Channels.